De Loreta is a ready-to-wear Latin American brand that celebrates the folklore, landscapes, and history of Latin America through bold colors and vivid prints. Made in Peru, each of their collection is inspired by their culture to showcase Latin art, customs, historical movements, and their influence on society. They create flattering, versatile silhouettes with an elevated yet effortless essence that allows the wearer to make each design their own - adding in details of their personal story with every use.
The brand aims to use natural fibers that can be locally sourced like Peruvian cotton. It is their goal to create a zero-waste cycle by using the same prints and fabrics in continuous collections. They promote sustainable practices by providing essential jobs to women and working mothers in ethical conditions that follow fair trade conduct.