With an innovative approach to luxury, Eugenia Kim marries clean, classic shapes with fresh, feminine modernity and a playful sense of wit. Bold colors, unexpected trims, and high-quality materials are the signature elements that define the collection every season.
In 1998, after a bad haircut, Eugenia created a feathered cloche to wear as a disguise. Boutiques in her downtown New York City neighborhood immediately took notice of the inventive design, and soon after, Barneys New York placed their first order. As a result, the Eugenia Kim brand was born. Eugenia Kim became fashion’s go-to headwear brand, being featured on the covers of top publications including Vogue and W Magazine, and on-screen in blockbuster films such as Zoolander and The Beguiled. Celebrities Beyoncé, Jennifer Lopez, Madonna, Gwen Stefani, and countless others also took notice.
Launched as a millinery collection, the brand has since expanded its offering into other categories of soft accessories, including a diffusion line, Genie by Eugenia Kim. In 2004, Eugenia introduced her highly coveted footwear collection, which was later re-launched in 2014, and followed with an expansion into bags in 2017. Eugenia Kim is now sold at luxury retailers, in addition to over 300 other department stores and specialty boutiques worldwide.
Headquartered and handmade in her New York City studio, Eugenia Kim is proud to release pieces made by highly skilled artisans. The artisans, employees, and contractors are treated and compensated fairly. As much as possible, they source products locally so they use less transportation and consequently cause less carbon emission. Using faux fur and vegan leather, Eugenia Kim is proudly cruelty-free and made in the USA brand. Proudly BIPOC and female-led, Eugenia Kim is a brand making positive waves through fashion and consumerism.